Wednesday, October 30, 2013

Gift of Memories for T.G.I. Friday's



T.G.I. Friday’s 40th Birthday

We saw T.G.I. Friday’s give wonderful gifts to their attendees at the six Global Leadership Conferences we had produced.  For their 40th Birthday Celebration, we suggested a gift book, full of birthday memorabilia and featuring photographs of the General Managers of company-owned restaurants and from T.G.I. Friday’s around the world.

TSA Productions 
Partner and 
Executive Producer, 
Kirk Jarvis
with Creative Director,  
Scott Lumley, developed some preliminary creative suggestions and presented the idea to the T.G.I. Friday’s team.  They loved it.  Together, we developed additional content and design ideas.

The result is an award-winning book.

Production Notes:
Kirk and his team developed a name-and-photo tracking method and then shot all the General Managers during summer GM conferences.   

Photographer, J.D. Cantu shot these and all the additional original photographs in the book.

A collection and tracking method for the international photographs was put in place and images were solicited from T.G.I. Friday’s around the world.  Photographs were received, tracked, copied and shared by TSA Productions.
Complete art production and pre-print preparation was the work of Designer, Steve VanGelder.   


Step-by-step client approvals and the diligent production and press checks were handled by Kirk and the TSA team .

The cover idea came from Judy Dodson at T.G.I. Friday’s.  They are photographs of a T.G.I. Friday’s door handles.

The book is printed in 5-colors – 2 sided, with a 4-side bleed.  The 5th color is a spot varnish, highlighting all the photographs and specific design accents.

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